Apple Store Online in Russia: aumentano i prezzi
Il crollo nel valore del rublo ha interessato anche l’Apple Store russo. Registrati sensibili aumenti nel prezzo di vendita.
In un primo momento 
Apple aveva disposto la sospensione delle vendite per il mercato russo, ma in data 22 dicembre l’azienda ha deciso di riaprire lo store online. Ma per tutti i cittadini russi la riapertura delle vendite non è stata una gradita sorpresa. Si è infatti notato che i prezzi di vendita hanno avuto un aumento considerevole con punte che hanno raggiunto quota +35%.
I motivi di tale scelta sono da ricercare nella perdita di valore del rublo recentemente registrata. Benché Apple abbia atteso una settimana per riaprire le porte virtuali dello store, l’aumento di prezzo si è rivelato una scelta obbligata.
iPhone 6 versione da 16GB ad esempio è passato da 39,990 rubli a 53,990, un prezzo corrispondente a 956 dollari circa.
In un mese Apple è stata costretta per ben due volte a rivedere al rialzo il prezzo dei propri prodotti. La situazione pare particolarmente difficile per il mercato russo e il rublo, che nell’ultima settimana ha avuto una flessione del 19%, arrivando ad un valore di scambio di 54 rubli per dollaro, contro i 32.9 rubli per dollaro registrato lo scorso gennaio.
L’Apple Store online non è esente dal valore altalenante del rublo. Bisogna anche ricordare che lo store online è l’unico canale ufficiale per acquistare prodotti Apple in Russia, in quanto ancora non esiste alcun negozio fisico dell’azienda. In passato, e in particolare a partire dal 2011 si è parlato di un possibile negozio fisico Apple a Mosca, ma il progetto non è mai stato messo in atto e tenendo conto della crisi attraversata dal Paese, una scelta del genere risulterebbe quanto mai improponibile.
Non ci sono scappatoie, i cittadini russi dovranno accettare l’aumento dei prezzi.
Scritto da Michele Bellotti
Agradezco las observaciones a la invatciiia, ademas de recordar que proponemos en una enmienda que sea suficiente presentar su DPI para registrarse y que la informacion sera confidencial, manejada unicamente por cada operador, los invito a reflexionar lo siguiente:Sabia que para solicitar el bloqueo de su celular debe reportar el numero de IMEI, un numero de 15 dedgitos?Que aunque exista denuncia, la Ley actual especifica sin responsabilidad del operador de bloquear el celular?Que aunque el operador suba en la lista negra el numero de IMEI de su celular robado, cualquiera puede cambiar el numero ( flasheo) con una computadora y volver a utilizarlo?Que Guatemala es de los pocos paedses de Ame9rica Central y el mundo, que no existe registro movil ni tampoco portabilidad nume9rica que es el derecho de ser duef1o de su numero de celular sin perderlo al cambiarse de compaf1eda?Sabia que existen actualmente en Guatemala millones de celulares registrado por lednea fija, mas los miles que se registran diariamente para hacer pagos mf3viles por celular y para el programa Hambre Cero? Que en Ame9rica Latina existen casos de exito en reduccif3n de robo de celulares, como Colombia y el caso de Perfa que se redujo un 50% ?El aumento de robo de celulares en los faltimos af1os es muestra que la Ley actual ha fracasado. El uso de las fuerzas policiales es un complemento y no un substituto al uso de la tecnologeda, no se puede una sin la otra. Si agarran ladrones pero vuelven a habilitar los celulares robados, no pasa nada. En nuestra propuesta, sin denuncia, no se pueden bloquear, se necesita de ambos esfuerzos. No es una solucif3n facil pero tampoco es imposible.Nuestra propuesta es que no puedan habilitar celulares robados sin importar si existe flasheo o los venden en la calle.Podemos darnos el lujo de esperar distintos resultados haciendo lo mismo?
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